profile

Felicia Ford & Co.

Strategies, stories, and spaces for those Coded for Change™. Growth Strategy | Felicia Ford & Co.® | Impact Innovators with Felicia Ford Culture + Experiences | Briar & Honey™

Featured Post

{Brunch}: A Special Invitation

Hi, Reader, Did you grow up in the era of sending and receiving cards for every occasion? Lisa Frank folders, binders, stickers and pens? Beautifully packaged invitations for a special moment to celebrate with family and friends? If you did, you know the excitement of finding an envelope in the mail with familiar handwriting. You know the joy of collecting those notes, cards and stationary for keepsakes in an album or your scrapbook. Some things have evolved, but others have taken us further...

Felicia Ford & Co.® is entering a new chapter. For more than a decade, we’ve served as a trusted growth partner to founders, creatives, and Change Makers — designing the operations, marketing, and sales strategies that powered their businesses forward. As our work and vision evolve, we are no longer accepting new 1:1 client engagements. This next chapter deepens our focus on research, diagnostics, and decision architecture through the Moridian Finder™, a framework built to help organizations...

Hi, Reader, You’ve felt it too, haven’t you? Something’s shifted. The rooms you used to walk into don’t feel right. The people who once kept pace… aren’t. And your capacity for pretending nothing’s changed? Gone. You're shedding, my friend. And so am I. But that's not all that's changed, Reader: Episode 075 of Impact Innovators aired almost two weeks ago and that's it...for now. I restructured our internal ops at Felicia Ford & Co.® I accidentally deleted our Wordpress website...and it's...

Happy Friday, Reader, It was 2023, and there was a vision to create something specific for Change Makers like you. And while it wasn’t the first time I’d felt like I’d been given an assignment I didn’t want, it was the first time that assignment was laid out so plainly—and I immediately rejected it in my heart. I’m no stranger to hard things.But this felt different. Bigger than anything I’d ever created.I remember thinking: How is this even possible when I’m already working on a...

Reader, The word community has been circulating even more in the last few years. But it’s not new to you.You’ve been saying it.Doing the work. Been building the bridges.You are it. So when people start talking about “why it matters,” you already know.Because you see what it takes to fund it. Lead it. Sustain it. And you also know right now and the next few months are critical for community-based brands. Because a community is only as strong as its access to resources. I'm grateful for ours -...

Hi, Reader, A quick update on tomorrow’s chat. We have a slight time adjustment to 1:45 PM EST. We last gathered around fireside chat after the Design 2025 series. And if you’ve been tuning in to Built to Move, we’re doing it again. Reserve your space at bit.ly/offrecordonrhythm See you then, Felicia

Reader, When you have something to celebrate, where do you go? Family? Friends? Community? All of the above? There’s something special about seeing someone you’ve worked alongside get the recognition they deserve. Because community isn't just who we serve, it's who we show up for, celebrate, support and share with. And that's exactly why I wanted to share this with you, Reader: A few months ago, I pitched a story to a journalist about Founder and Executive Director of Hayah R.I.S.S.E....

Reader, Have you ever felt the quiet pull that says... there’s more meant for you than the corner you’ve already built? When you lead with heart, whether it’s two feet in front of you or just around the block, it’s easy to stay focused on what’s close, what’s familiar, what’s only in your peripheral. But what if the next relationships, the next collaborations, the next doors weren’t found in your backyard... but were already waiting, just by the click of a button? That’s the invitation inside...

SUPERWOMAN THE COST OF BEING EVERYTHING TO EVERYONE WHAT'S NEW SERVICES PODCAST YOUTUBE BLOG Reader, There are conversations we’ve been trying to have for years—but most of the time, there’s no room for them. Not in team meetings. Not in strategy calls. Not even at the kitchen table. But they’re still happening—in group chats, in passing glances, in the silence between “I’m good” and what’s really being carried. That’s why I’m extending this invitation—not to perform, not to fix anything, but...

Dear Change Maker, Whether she’s a mother by birth, by choice, or by love —she’s holding more than most ever see. That’s why we created the 2025 National Black Girl Month™ Toolkit — a free, thoughtful guide for Black women mothering in every form, (yes, even for those who are child free). This year's toolkit is much different than our foundational experience last year. It's a soft place to land, built for the ones who rarely get to exhale. If you're a Black mother, Gigi, Mimi, Auntie, Cousin,...